IIM Mumbai Launches Executive AI Programmes
The Indian Institute of Management Mumbai (IIM Mumbai) has recently announced the launch of two executive certificate programmes focused on artificial intelligence (AI) and digital transformation. These programmes are designed in collaboration with TeamLease EdTech and aim to equip working professionals with the necessary skills to navigate the rapidly evolving landscape of technology and business.
Programme Overview
The two newly introduced programmes are:
- Executive Certificate Programme on Digital Transformation & AI
- Executive Certificate Programme in Strategic Sales and AI-Driven Marketing
Applications for these courses are currently open on the official website iimmumbai.ac.in. The target audience for these programmes includes senior managers, consultants, business leaders, sales and marketing professionals, technology leaders, and entrepreneurs.
Learning Format
Both programmes follow a hybrid learning format, which combines:
- Weekend live online sessions
- Immersive on-campus modules at IIM Mumbai
- A capstone project that allows participants to apply their learning in real-world scenarios
This structure is designed to provide participants with hands-on exposure to the practical applications of AI and digital transformation strategies.
Programme Details
Executive Certificate Programme on Digital Transformation & AI
This programme focuses on:
- Enterprise-wide transformation
- Strategic alignment of emerging technologies
- Business model innovation
- Operational excellence
- Leadership in a digital economy
Executive Certificate Programme in Strategic Sales and AI-Driven Marketing
This programme aims to equip participants with:
- Modern frameworks to drive revenue growth
- Optimised go-to-market strategies
- Leveraging AI for customer insights
- Enhancing sales effectiveness
- Building data-led marketing organisations in competitive markets
Expert Insights
The programme coordinators, Purnima S. Sangle, Rofin T M, and Jasashwi Mandal, expressed their enthusiasm about the launch, stating, “We are excited to launch these programs at IIM Mumbai as organizations navigate accelerating digital disruption and rapidly evolving markets.” They emphasized that the certificates are designed to equip participants with the strategic mindset, practical frameworks, and applied skills needed to harness AI effectively.
Industry Relevance
Shantanu Rooj, Founder and CEO of TeamLease EdTech, highlighted the significance of this collaboration, stating that it reflects a shared commitment to building leadership capabilities at the intersection of technology, strategy, and market execution. He noted that the programmes are industry-relevant, outcome-oriented, and aligned with the real-world challenges faced by senior professionals.
Benefits of Participation
Participants who successfully complete the programmes will be eligible for Executive Alumni status at IIM Mumbai, which can enhance their professional credentials and networking opportunities. The courses are structured to foster applied learning, enabling participants to engage closely with IIM Mumbai faculty, industry practitioners, and peers from diverse sectors.
Conclusion
The launch of these executive AI programmes at IIM Mumbai represents a significant step towards empowering professionals to lead their organizations through technology-led changes and market disruptions. With a focus on practical applications and strategic frameworks, these courses aim to prepare participants for the challenges and opportunities presented by the digital economy.
Note: For more information and to apply, please visit iimmumbai.ac.in.

