IIT Delhi Launches Six-Month Online Executive Program in Brand Management
New Delhi, November 25, 2025: The Indian Institute of Technology (IIT) Delhi has announced the launch of a six-month online Executive Program in Brand Management. This program is designed for professionals looking to enhance their skills and knowledge in the field of brand management.
Program Overview
The Executive Program will commence on January 25, 2026, and will conclude on July 19, 2026. Classes will be held online every Sunday from 10:30 AM to 12:30 PM, making it convenient for working professionals to participate without disrupting their current job commitments.
Eligibility Criteria
To be eligible for the program, applicants must meet the following criteria:
- Completion of Class 10 and Class 12.
- A three-year graduation degree in any discipline from a recognized university.
- Basic working knowledge of Microsoft Excel.
Program Fee
The total fee for the Executive Program is Rs 1,20,000, excluding 18% GST. The fee can be paid in two installments:
- First installment: Rs 80,000
- Second installment: Rs 40,000
Additionally, there is an application fee of Rs 1,500 that must be paid at the time of application.
Curriculum Details
The curriculum of the Executive Program in Brand Management is comprehensive and covers various essential aspects of branding. Participants can expect to engage in the following topics:
- Branding Fundamentals
- Strategic Brand Planning
- Consumer Research and Segmentation
- Brand Communication
- Innovation and Product Lifecycle
- Luxury and Global Branding
- Digital and Technology-Enabled Branding
- Brand Leadership
- Capstone Project
To successfully complete the program and receive a certificate, participants must finish a capstone project and maintain a minimum attendance of 70% throughout the course.
Application Process
Interested candidates can apply for the program through the official IIT Delhi website. The application process is straightforward:
- Visit the official IIT Delhi program page.
- Click on the “Apply” button.
- Fill in the required personal and academic details.
- Pay the registration fee online.
It is important to note that the registration window is open until November 29, 2025, so applicants are encouraged to apply early to secure their spot in the program.
Benefits of the Program
Participating in the Executive Program in Brand Management offers numerous benefits for professionals looking to advance their careers:
- Enhanced Knowledge: Gain in-depth knowledge of branding strategies and consumer behavior.
- Networking Opportunities: Connect with industry professionals and peers from diverse backgrounds.
- Practical Experience: Engage in real-world projects that enhance learning and application.
- Flexible Learning: The online format allows for flexibility while balancing work and study commitments.
Conclusion
The Executive Program in Brand Management at IIT Delhi is an excellent opportunity for individuals seeking to deepen their understanding of brand management and enhance their professional skills. With a robust curriculum, experienced faculty, and a flexible online format, this program is well-suited for working professionals aiming to excel in the competitive field of branding.
Note: For more information, visit the official IIT Delhi website or contact their admissions office.
