IIT Placements: Startups vs. Big Tech – Who Wins?
The placement season at the Indian Institutes of Technology (IITs) has always been a hotbed of competition, but this year, the stakes are higher than ever. Startups are entering a fierce hiring war with established tech giants, each vying for the best engineering talent. With startups offering lucrative salaries and bonuses, the question arises: who will emerge victorious in this hiring battle?
Current Trends in IIT Placements
This year’s placement season has seen a notable shift. Startups are not only matching but often exceeding the compensation packages offered by traditional tech companies. However, despite these attractive offers, many startups are struggling to attract top-tier talent from IITs.
Shift from Mass Hiring to Selective Recruitment
In previous years, mass hiring was the norm, with companies extending numerous offers to students. This year, however, the focus has shifted towards recruiting a smaller number of high-quality candidates. This change is largely attributed to the increased productivity brought about by advancements in artificial intelligence (AI).
Startups in the Fray
Venture-backed startups such as Razorpay, Fractal Analytics, Battery Smart, OYO, Navi, Meesho, and SpeakX are now competing aggressively with tech giants like Google, Microsoft, Amazon, and Nvidia, as well as high-frequency trading firms. These startups are leveraging their unique value propositions to attract candidates.
Attractive Compensation Packages
Startups are offering enticing compensation packages that include higher salaries, substantial bonuses, and generous employee stock options (ESOPs). For instance, Flipkart co-founder Sachin Bansal’s Navi is actively recruiting from IITs this season, offering salaries ranging from ₹38.2 to ₹45.2 lakh, along with additional perks like relocation allowances and ESOPs.
Performance-Linked Pay
According to Subeer Bakshi, group head of HR at Navi, the company has seen an increase in median salaries this year. The compensation structure is heavily performance-linked, ensuring that long-term incentives remain a core part of their strategy to attract and retain talent.
Challenges Faced by Startups
Despite the attractive offers, startups face significant challenges in securing top talent. Many of the top students at IIT Madras and IIT Kanpur have either backed out or accepted offers from larger firms. Some candidates did not even show up for interviews, despite having cleared the online tests.
Struggling to Close Top Candidates
For example, SpeakX, an edutech startup, made its IIT hiring debut this year but struggled to secure top candidates, even with competitive compensation packages. The company aimed to hire backend software engineers but found that interest in early-stage startups was notably higher among students at the National Institutes of Technology (NITs) and Indian Institutes of Information Technology (IIITs) compared to IITs.
Changing Attitudes Towards Startups
The enthusiasm for startups appears to be waning among IIT students. Many top candidates are opting for the stability and prestige associated with established firms. SpeakX noted that while they had to raise their compensation bands to compete, the overall interest in their offerings was not as strong as they had hoped.
The Role of AI in Recruitment
AI is playing a significant role in reshaping the recruitment landscape. Companies like SpeakX have reported that AI now handles a substantial portion of their coding tasks, allowing them to focus on hiring fewer but exceptionally skilled engineers. This shift means that while the demand for top talent remains high, the number of hires is decreasing.
IPO Aspirations and Competitive Hiring
Many startups are on the cusp of going public, which adds another layer of urgency to their hiring efforts. Battery Smart, founded by IIT Kanpur alumni, is one such company looking to attract talent for its operations in the electric vehicle sector. The company is offering competitive salaries and bonuses to secure the best candidates.
Specific Hiring Offers
- Razorpay: Expected to offer around ₹20 lakh in compensation, with a joining bonus of ₹3 lakh and ₹20 lakh in ESOPs.
- SpeakX: Aiming for upwards of ₹50 lakh CTC, including ESOPs, but still finding it challenging to compete with top-paying recruiters.
- Battery Smart: Offering ₹25 lakh for data analysts and strategy associates, including performance bonuses and ESOPs.
Conclusion
The current IIT placement season highlights a dynamic shift in the hiring landscape, with startups aggressively competing against established tech giants. While they are offering attractive packages, the challenge remains in attracting top talent, especially as students show a preference for stability and prestige associated with larger firms. As the competition intensifies, it will be interesting to see how this hiring war unfolds and which side ultimately prevails.
Note: The information in this article is based on the current trends and data available as of December 2025.

